Instagram is a visual medium, so many freelance writers choose this platform to market their work. If you are a freelance writer with talent who wants to generate more leads, utilize some tactics to get more customers. Posting a sample of your work can gain you more followers and customers to rush hiring you as a writer.
Remember to post valuable and informative content to show the way of writing to grab the user’s attention. Check the video views and know the number of people who have watched your content. You can try to buy Instagram story views to elevate your post’s reach effortlessly. Even post videos and images consistently to keep the users engaged.
Instagram marketing will pave the way for gaining more customers to develop your business. Now read this article and learn more tips and tricks to generate more leads. Let’s begin!
1. Set up a Business Account
Instagram allows all users to use a business account to enhance their online presence. Clients will only approach you seeing your business account. Try to keep a name unique and memorable to the audience. It will help them contact you when they need content. Fill in all the required details and add a good profile picture to attract users. Last but not least, add a link to drive more traffic to the website.
2. Post Relevant Content
Posting more relevant content can make the clients pay attention. It will further make them contact you to do their work. For example, try to record a video of your work progress and upload it on Instagram. Even it will help to get more customers. Instagram is a visual medium, so posting photos of your work can impress users.
Post different poems, blogs, articles, and quotes and post the content using the different features of Instagram. Following this idea will help to enhance your visibility on this Instagram medium.
3. Add Effective Captions
Captions are essential for growing your fame and name. It will make the users know more about your work. Captions can pave the way to amplifying your presence on Instagram. Additionally, escalate your engagement with the users. Just post a relevant picture in your niche and add an excellent catchy caption to make the users know more details.
Think that captions are also a mini example of your work. So focus and include captions to achieve success. It will also support your business growth in this Instagram medium.
4. Include Hashtags
One of the most effective ways to reach the target audience is to use relevant hashtags for all your posts. Utilize the hashtags your ideal clients will be searching for, like #freelance writer, #writer, and so on. Instagram allows you to add about 30 hashtags for your post. But it will be better to include about 5-6 hashtags for all your promotional videos.
Schedule and create multiple content videos and add the right hashtags to get famous on Instagram. Use a branded hashtag for all the images and videos you upload on this Instagram medium. If you do, it will surely enhance discoverability.
5. Use Stories
Instagram Stories are an excellent way to gain more engagement with users. Start to create a video or image and add stickers to make the Stories look appealing. You can post Stories to showcase your work. Add trending music and write a good quote to attract more clients. If you frequently upload videos and images, it will support your growth on Instagram. Remember to keep a schedule and try to add multiple effects and stickers. It will help to generate more leads soon.
6. Leverage Reels
The reels feature allows creating more videos to display your work. For instance, write a blog and post a small part on Instagram. It should be good enough to grab the user’s attention. Then, add captions and hashtags to enhance your visibility. Repeat the process until you get more customers. You can also use music to the Reels to attract many users to follow your account. It will surely help to reach the target users in a short time.
7. Upload Published Work
Most clients will only trust you when you have proof of work that has been published. So take a screenshot of your work and post it on Instagram. It will become proof to show your published articles and blogs if you do. This idea will sound good and work out well to get more clients. So try to post your published work with high priority to reach the target audience quickly. It will undoubtedly support you in developing your business on Instagram.
8.Teach Your Users
Posting tutorial videos can help to gain more followers for your account. Initially, teach the basic way of writing. You can next explain the deep and knowledgeable hacks in the last video to improve the user’s writing skills. Then, ask the users to post blogs and articles and give them a gift to appreciate their work. It will surely win the user’s hearts. Finally, ask the people to tag your tutorial videos to their contacts to expand your exposure on Instagram. Moreover, share the videos with your friends and family to achieve success in a short period.
9. Go Live
Some freelance writers go live on Instagram to promote their work. It might find silly, but the idea will change the marketing game more. Just announce a live session with the date and time and host it. Remember to tell a good intro and move ahead to explain your work. Give small hints for improving the followers writing skills and ask them to share your posts. If they support you, it will be very easy to get more engagement and clients simultaneously.
10. Last Notes
Instagram is a good platform to market any type of business. Start using a business account if you are a freelance writer looking forward to generating more leads. Post much relevant and engaging content to grab the audience’s attention. Add a catchy caption and gain more engagement for your post. You can even leverage online websites to enrich your online presence and visibility. Include hashtags and post Stories and Reels to get more clients.
Upload the published work and teach the users to develop your business on this Instagram medium. Then, go live to enhance the reach and engagement simultaneously. Above all, remember to post consistently and grow your business soon.