Increasing consumer awareness and actual cases connected with celiac issues, gluten allergies, and autoimmune complications are the reason why many people are turning over to gluten-free foods. This forms one type of consumer for the Global Gluten-Free Food Market.
The other kind of consumer is mostly health-conscious and is looking for foods that will reduce or control indigestion and obesity. Medical or health reasons, this demand has caused a great number of supermarkets, groceries, hypermarkets, etc., to stock even more products that fit the ‘gluten-free’ tag in countries like the UK, US, China and some parts of Europe.
This upsurge the result of better awareness of how beneficial gluten-free foods can be on dealing with these health and diet issues. These food items or substances are added in breakfast cereals as they control cholesterol levels, boost energy levels and promote your digestive health. They are also found is snack products too, where they can reduce sugar content and carbohydrates, calories and be useful in detoxing the system that way.
If we are to look at the regional distribution, this market is segmented by geographical statistics or trends that greatly influence the market forecast values and eventual size.
Among these geographical regions, it is Asia-Pacific, North America, and Europe that are the top markets. This made after estimating many factors like population, per capita income, GDP status, distribution and manufacturing infrastructure, industry concentration and consumer preferences.
The market estimate that Research On Global Markets discovered for the period of 2018-2023 is valued at USD 6.47 Bn from the value of USD 4.48 Bn in 2018, and it can be attributed to these other growth drivers.
North America will be the major market, owing to the increased awareness of the kind of benefits that these foods have. Growth here is also fostered by positive FDA regulations, high number of food allergy and celiac cases,
In Europe, it’s a very different story and consumers in this country want more diversity in the prepared foods that they buy, whether it’s gluten-free or not.
Finally, in Asia-Pacific, it is more about controlling health-related issues and medical conditions. Also, consumer out here already has many gluten-free natural foods in their staple diets like tofu, cottage cheese, etc.
Key players in the industry include Hain Celestial, Inc., Kraft Heinz Company, Conagra Brands, Inc. Kelloggs Company, General Mills, Inc. and Dr. Schar AG/SPA. What enhanced their competition is a steady level of activity being seen across R&D processes, superior product launches, diverse product portfolio that work for them and the industry.
Their research processes are innovation as well, where they discover new ways to use legume flour so that they can build more products offerings out of it.
In terms of distribution channels, you have drug stores, specialty stores, convenience stores and a host of conventional retailers that include mass merchandisers, grocery stores and club stores. Out of these, it is the conventional stores that have the largest market share of 83% only because they are easily accessible.