ArticlesReader.com Menu
Newest Articles
Most Viewed Articles
ArticlesReader.com RSS
Submit Article
Login
Signup
Search the articles

Articles Main Categories
Advice
Animals
Automobiles
Business
Career
Communications
Computer Programming
Computers
Entertainment
Environment
Family
Fashion
Finance
Food
Health & Medical
Home & Garden
Humor
Internet Business
Internet Marketing
Legal
Leisure & Recreation
Marketing
Other
Politics
Reference & Education
Religion
Self Improvement
Sports
Technology & Science
Travel
Writing
Subscribe
Receive alert message from us when new articles submitted to our site for free.

Enter your name

Enter your email

Syndicate

















Related Products
Home::All

Keys to Internet Advertising

Author : Randy Fogg

-------------------------------------------------------

Subscribe to a FREE internet course to help you build a
successful home business at: http://www.ABEAffiliates.com

-------------------------------------------------------

So you got your website up and running. You hired an excellent
web designer to craft a perfect home page and satellite pages
that will really draw in the visitors and inspire them to buy.
You have a beautiful catalog of products with detailed
descriptions. You have a section dedicated to the services you
provide with praises from past customers. And you have the best
online shopping cart service out there so that you customers can
buy from you with no hassles and next day shipping. That's
great! Now where are your customers?

Driving traffic to your website is a much discussed and much
misunderstood venture. There are a million theories out there
that claim to drive tons of new visitors to your site daily.
There are services that say they will increase your traffic by
an enormous percentage if you will only pay them their small fee
over a period of fifty years. There are so-called experts who
will place your pages on all the best search engines on the net.
They claim that with this kind of blanket exposure, your traffic
numbers will explode within days.

But the only sure-fire way to draw productive traffic to your
website is through targeted marketing. The important word to
notice here is "productive." You can draw hundreds of thousands
of visitors to your site every year by hosting a giveaway of
some kind. Services that search the internet for freebies will
have people clicking a link to your site like crazy. But these
people are not there to buy anything from you ... quite the
opposite. They are empty clicks. There is nothing productive
about this kind of traffic. People looking for free stuff will
rarely make you any kind of money. And that's what you're after,
right?

So target your marketing to the people who really want to buy
what you have to offer. How? Start by trying these basic
steps...

* Hire an experienced copywriter. The copy that is on your site
makes a world of difference in the sales you garner from the
internet. Most important to targeted marketing are the keywords
found in your title and the metatags in the website's code. An
experienced copywriter will know how to determine the most
effective keywords and place them strategically in your site's
copy. If you cannot afford a copywriter, do some research and
talk to your web designer about inserting metatags.

* You can enroll in pay per click search engines. Obviously,
google.com is one of these, but most of the most popular
keywords are already taken. If you can think of some original
phrases that people use to search for your products or services,
you can post your ad next to the text that comes up when people
search for that phrase. Every time someone clicks on your ad to
go to your site, you pay google.com a nominal fee.

* Submit articles to free ezine sites. This is especially
helpful if you are a service provider. You can write, or hire
someone to write, an article for you about your area of
expertise. Give some free tips, offer your experience, and be
accessible in the text. Then at the bottom of the article, you
get a link to your website advertising your services. Every time
someone publishes your article in their ezine or newsletter,
they must use your web address at the bottom.

These are just a few of the many ways to ensure you get
"productive" traffic. Empty clicks are just that ... empty...
and your wallet will stay that way, too!


Spam emails More free articles

Related articles


  1. Non-profit Coupon Books and Coupon Mailers for Small Businesses
  2. Advertising Your Holistic Business
  3. Direct Mail = Your Money, From Printer to Mailbox to Trash!
  4. The Importance of Your Business Card
  5. Differentiate Yourself And Attract More Attention, Sales, and Profits
  6. More Cheap Tricks for Promoting Your Business
  7. Nine Power Words To Punch Up Your Ads
  8. Push vs Pull Advertising
  9. Create Your Dynamic Elevator Speech
  10. Online Classifieds
  11. The Secrets of High Money Classified Ads
  12. Five Characteristics of Highly Successful Advertising
  13. Hiring an Amateur Could Mean a Potential Lawsuit for Your Business
  14. How To Write Super-Effective Ads and Sales Letters!
  15. How to Write Great Headlines
  16. Too Much Build-Up: Over-Zealous Ad Copy Can Break The Sale
  17. How To Create A Better Brochure
  18. Adding Art to Business Spaces
  19. The SKINNY on Newspaper Advertising
  20. Free Internet Advertising: 6 Proven Ways To Prevent Your Competitors From Stealing Your Customers
  21. The Shrinking Ad Dollar
  22. The Future of Voiceovers: Hold Your Tongue...Possibly Forever
  23. 2005 Super Bowl Ads... Winners and Losers
  24. Online Advertising: 10 High Impact Psychological Triggers To Super-Charge Your Ad
  25. Trade Writing - For Cash!
More related feeds
A-B InBev Names Key Execs
Keep on top of the latest happenings in the advertising world, from online video advertising to the latest funny TV commercials. Check out our community and advertiser forums to discover and network with other advertiser and marketing ...

Hyperfactory Adds Publicis Mobile Exec
Advertising industry information from Adweek. Read inside stories on advertising, creative, and client - agency relationships.

Kaspersky Internet Security 2009 8.0.0.506 + Keys - (New Version ...
Kaspersky Internet Security 2009 8.0.0.506 + Keys - (New Version) The Kaspersky Internet Security 2009 application was designed to be a all-in-one security solution that offers a worry-free computing environment for you and your family. ...

NFL Asks Fans to Pick Star of Next Super Bowl Spot
NFL advertising director Rob Stecklow said the campaign is part of the sports organization's push to bring out the "human interest" angle behind key talent. "It's not just about football. We're not trying to tell stories about stats and ...

» How A Tested Marketing System Can Improve Your Business ...
When it comes to creating a tested marketing system the key word is tested. This can vary from one Internet business to another. Depending on your budget, you may not have a lot of money to spend testing what works and what does not. ...

Disputed Senate ballots hold key to Minn. win - BostonHerald.com
Disputed Senate ballots hold key to Franken, Coleman race. By Associated Press. MINNEAPOLIS - A recount watchdog for Norm Coleman flags a ballot because the voter... Kenneth Cole has designs on raising ‘Awearness’ ...

Marketing Articles | 4 Keys To Making Article Directory ...
It goes without saying, then, that a formidable presence on Google is necessary for a successful internet marketing strategy. Below are the three most important keys to achieving top Google ratings. 1. Make Sure Your Copy and Content ...

Marketers may benefit from travel advertising
The key to online advertising, as many marketers know, is to go where the traffic is. With consumers turning to online travel hubs, it would make sense to spend a bit of the online budget with a few different travel networks. ...

Why You Need To Do More Than Submit A Site To Succeed In Your ...
Blogs can be a positive way to advance the advertising cause of your online store by effectively using information to direct consumers to your business website. Article marketing allows you to share information that others can use, ...

Self-Examination Is Key To Weight Loss
With a variety of reasons, it is not surprising that there is a substantial increase in the number of diet programs being offered on the Internet. As more research are being done, health experts, nutritionists and physical trainers are ...

 


 

© 2007 articlesreader.com - All Rights Reserved