7 simple tips to create an effective email marketing campaig

1. Don't contact customers only when you want to

sell them something. If you are too pushy you will

find yourself without customers. Nobody wants to

see the same sales pitch from you whenever they

open their email program.

2. Don't send out long email messages. Get to the

point as quickly as possible. No one wants to read

4-5 pages of repetitive ad copy before you get to

your sales pitch.

3. Give your customers value. When your site is

updated, send them a email, IF the updates are

of interest to them. Don't annoy them with offers

you know they are not interested in. Try to give

them a 'freebie' that's relate to your product

once in awhile. They will love you for it.

4. Respond to your customers email promptly. The

quickest way to go out of business is by ignoring

your customers wants or needs. If you can't answer

them immediately, send them an 'acknowledgement'

autoresponder message and get back with them

within 48 hours at the most.

5. Make your message urgent; something that needs

to be opened and acted upon immediately. Deadlines

are highly effective when used properly. However,

don't give price breaks and deadlines unless you

really mean it. Your reputation as a honest business

person will spread and you'll be in business long

after the con artists and scammers are gone.

6. Ask your customers to forward your messages to

friends who may be interested. Viral marketing is

one of the best FREE promotions out here. Many

sales have come from unexpected word-of-mouth from

satisfied customers.

7. A 'satisfaction guaranteed or your money back

no questions asked' policy will give you a

reputation as a credible person to do business

with. Customers want to know that you believe in

your product(s) enough to give them a satisfaction

guaranteed policy instead of the runaround.

Remember, your customers are a constant source

of profits for you. Neglect them and they will

jump ship on you just as fast as they jumped on

board. Treat them like you want to be treated and

you will have a customer for life.

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Permission to reprint is granted as long as the

authoress' resource box is kept intact.

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Rhonda Rosser is the owner of MakingNetMoney

http://makingnetmoney.com" target="_blank">http://makingnetmoney.com ,which focuses on

newbies as well as veterans to online marketing

and affiliate programs. She is also the author of

MakingNetMoney Journal. New readers are welcome!

mailto:makingnetmoney-subscribe@yahoogroups.com

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