ArticlesReader.com Menu

Newest Articles
Most Viewed Articles
ArticlesReader.com RSS
Submit Article
Login
Signup

Search the articles

Articles Main Categories

Advice
Animals
Automobiles
Business
Career
Communications
Computer Programming
Computers
Entertainment
Environment
Family
Fashion
Finance
Food
Health & Medical
Home & Garden
Humor
Internet Business
Internet Marketing
Legal
Leisure & Recreation
Marketing
Other
Politics
Reference & Education
Religion
Self Improvement
Sports
Technology & Science
Travel
Writing

Subscribe

Receive alert message from us when new articles submitted to our site for free.

Syndicate

Related Products

Home::John Kovacs

How To Convert Hits Into Sales

Author : Kevin Sinclair

One of the common questions asked by web site owners is: "I’m getting plenty of hits but no sales – what is going on?" This article will give you some tips on how to address this issue.

Your Product

The first area to review is the product or service that you are offering. Does a market exist for it? To answer this question you need to find out whether similar products are being sold on the Internet successfully. If not, you may need to rethink your Internet strategy. If others are selling a similar product successfully, then this would tend to confirm that there is a market for your product.

Next, look at the strategy and pricing being adopted by your competitors. How do you compare? Why should your visitors buy from you rather than one of your competitors? Answering these questions will provide you with valuable information you can use to improve your situation and generate more sales.

Also, take a critical look at your product quality. Does it live up to the claims you are making on your web pages? If not, improve your product so that it does or modify your web page to be more truthful about it.

Provide Solutions

Your visitors are looking for a solution to a problem. Do you know what problems your visitors are looking for solutions to? Does your web site show how your product will solve your visitor’s problem? You will need to put yourself into your visitor’s shoes to better understand what they are seeking so that you can provide the solution they need.

One way to better understand your visitors is to monitor where your visitors are coming from. If they are coming from the search engines, knowing what search terms they are using can provide some clues. You may find some surprises when you review this information about your site.

Once you understand the problem your visitors want solved, revise your web pages to show that your product will provide the solution they need.

Site Design

Your site needs to look like it is a commercial web site rather than an amateur home page. The design needs to be consistent from page to page and it needs to be easy to navigate. Contact details including physical address, phone numbers and email address need to be shown.

Graphics need to be minimized to ensure that your page downloads quickly. Also, ensure that your web host provides a fast connection to the Internet. Most people will not wait for a page that takes a long time to download. They will just move on to your competitor.

Make it easy to order. I recall seeing statistics recently that suggested that a large number of people abandon a web site in the middle of the order process. A common reason for this is that the order process is too time consuming and complicated. Make yours simple and quick and you will lose fewer sales.

Ensure that your web page has a strong headline that grabs your visitors and makes them want to read more. Your headline should in effect say "You have this problem, here is the solution". Your web site should then demonstrate that you understand the problem and that you can in fact provide the solution.

Testimonials and Guarantees

Testimonials and guarantees can have a huge impact on your level of sales. On the web, a key priority is to build credibility. The common methods used are having a privacy statement, publishing a newsletter, publishing testimonials from satisfied customers and providing a strong guarantee.

Take every opportunity to gather comments from your customers about how your product has helped them. Get their permission to publish these comments as testimonials. If need be, provide them with a gift for giving you their permission to publish their comments. A way of getting comments is a customer feedback survey. This can be used for the purpose of gaining testimonials as well as seeking ways to improve your product or develop additional products your customers may need.

A strong guarantee will provide your visitor with greater confidence to purchase your product. Try to make your guarantee simple and without too many conditions. Always honour your guarantee without question or delay.

Conclusion

Getting plenty of hits to your web site is a very positive situation to be in. By implementing some of the hints provided in this article, you can convert these visitors into being your customers.

Article Source: http://www.articledashboard.com

Article by Kevin Sinclair, CPA, of Personal & Business Success Resources. Visit his website at www.business.ksinclair.com/ .

Spam emails More free articles

More related feeds

How To Convert Hits Into Sales
One of the common questions asked by web site owners is: "I'm getting plenty of hits but no sales - what is going on?" This article will give you some tips on how to address this issue. Your Product ...

Sales 2.0: empowering sales and marketing with greater conversion
I continue to convert my blog traffic to paying subs via this method â€” using all Web 2.0 type tools. making customers into distributors: Sales 2.0, given its integration into the tangle of relationships that is Web 2.0, ...

Lang and Oaten reed Red wine Corporate body, Napa: On foot Releases
Helena air lock the Napa Dell up rake up a flesh and blood and headed for drearily convert the shadow that maybe, befitting maybe, Adamite could hang tough texture wines that contained undividedly Cabernet Rial. ...

Grab Public Domain Information Today and Begin Making Money Tomorrow
ThatÃ¢??s because, instead of a sales letter, you hit your hungry market with a tasty sample of your product, usually a sample chapter, they love it, theyÃ¢??re desperate to buy, and they buy in droves! If you really canÃ¢??t write sales ...

How To Convert Hits Into Sales
Conclusion. Getting plenty of hits to your web site is a very positive situation to be in. By implementing some of the hints provided in this article, you can convert these visitors into being your customers. Article by Kevin Sinclair, ...

Quick Hits: GM's Electric Shock
Ford will convert three of its assembly plants from trucks to cars and dedicate more factories to manufacturing fuel-efficient engines. It will also bring 6 of its next European models -- generally more ...

The Latest from TechCrunch
Thereâ€™s currently no way to take a standard URL and convert that pageâ€™s content to video - you need to generate a playlist using an RSS feed. Some bloggers may also take issue with the fact that videos are now being hosted outside of ...

White slots
Itâ€™s made deserved jumps in 104 x 176 resolution in a Japanese game is Stanley Suboleski and the camera at that slot-loading DVD driveâ€¦ right where it would require carriers to be elected to "quickly convert" from HubcapsPlus.com. ...

Saving Money tips Part 1
Amazon, iTunes, Starbucks.. a whole slew of options await you when you convert change into something more useful. When my change jar is full (the bigger the jar, the more shocked you will be how much is in there) I go off, ...

Linear Technology 4Q profit beats estimates
Linear Technology Corp., which makes chips that convert analog signals into digital ones for use in electronic devices, said Tuesday that quarterly profit grew 8 percent as sales of its array of products continued to climb. ...

How To Convert Hits Into Sales

Related articles