ArticlesReader.com Menu
Newest Articles
Most Viewed Articles
ArticlesReader.com RSS
Submit Article
Login
Signup
Search the articles

Articles Main Categories
Advice
Animals
Automobiles
Business
Career
Communications
Computer Programming
Computers
Entertainment
Environment
Family
Fashion
Finance
Food
Health & Medical
Home & Garden
Humor
Internet Business
Internet Marketing
Legal
Leisure & Recreation
Marketing
Other
Politics
Reference & Education
Religion
Self Improvement
Sports
Technology & Science
Travel
Writing
Subscribe
Receive alert message from us when new articles submitted to our site for free.

Enter your name

Enter your email

Syndicate

















Related Products
Home::ECommerce

Blogging for Business - Should You?

Author : Peter Tarrida del Marmol

Copyright 2006 Peter Tarrida del Marmol

So you've heard that having a blog is a good idea for your
business, but are you sure WHY it's important? Understanding how
blogs operate and how to use them for your business will give
you great payoffs for your investment of time and energy. Not
using your blog effectively will simply waste this fantastic
resource.

WHY SHOULD I 'BLOG FOR BUSINESS'?

Blogs are a great method for giving your business credibility.
Whether you post about industry news, recommend links to related
topics or post valuable inside information or experiences, your
audience will view you not only as a commercial venue but as a
business interested in its community.

You can also use your blog to build traffic to your commercial
site and to build a list of interested prospects. All of these
issues are solid tools for marketing your product or service
online.

WHY BLOGGING IS GREAT FOR CUSTOMERS

Blogs are not viewed the same as a typical website or sales
page. The postings are often less formal or are presenting
readers with interesting tidbits that entertain or inform about
your topic or industry. Regular postings that draw the attention
of your target market will build interest in your product and
establish you as an 'expert' as well as create a good
relationship with your prospects.

Since you can offer subscriptions to your blog through services
like Bloglet.com, your prospects can easily receive notice of
your recent postings right in their email inbox. By regularly
posting relevant information your prospects will look to you
first when needing the service or product you provide.

Since many blogs offer readers the ability to post comments you
immediately provide an opportunity for feedback or questions.
This can clue you in to what your market needs or thinks, which
can quickly be responded to in your next post.

BLOGGING FOR TRAFFIC

There are several methods of traffic buildings with blogs. One
method is through the blog provider. Often the provider offers
readers the option of searching for blogs with a word or phrase.
Using that phrase in your blog or title will bring interested
visitors.

The other method is through search engines. Search engines love
fresh content and blogs make this easy. Simply 'ping' your blog
to other media (this announces your update) and the search
engines will pick it up. Using commonly searched words and
phrases may give you the top ranking you were looking for. You
can also link to your business website with the phrase and
increase traffic directly to your sales page.

Finally, you can add an RSS feature to your blog. RSS (Really
Simple Syndication) allows other websites to run the content
from your blog. Every time you make a post the information will
be automatically updated on sites featuring your RSS. This is
attractive to sites with topics related to yours since they will
benefit from the fresh content and you will benefit from the
exposure.

If you haven't jumped on the blogging bandwagon yet you've been
missing out on one of the cheapest and smartest marketing tools
available. Creating a blog is easy and profitable - so make
yours today!

Spam emails More free articles

Related articles


  1. Online Merchant Account - Costs and Alternatives
  2. A Tale of Two Revolutions - Ecommerce: A Historical Perspective
  3. The Truth About Receiving Free Electrical Items
  4. 6 Secrets to Preventing Email Overload
  5. 6 Tips For Affiliates - Choose Your Merchant Wisely
  6. Blogging for Business - Should You?
  7. The Perfect Home Based Business?
  8. Think Like Google with AdSense
  9. How to Create Wealth
  10. eCommerce: Installing and Configuring your Shopping Cart
  11. Focus: The Magic Formula For Success
  12. Virtual Real Estate Investing in 2006 by Jack Humphrey
  13. Do ebooks sell?
  14. Work At Home - You Have To Look Beyond The Glamour
  15. Five Ways to Increase Website Traffic through Online Message Boards and Blogs
  16. News Bytes From The Web
  17. Building Valuable Web Content... Fast
  18. Succeeding with Ebay Auctions
  19. Give Me a One,Two,Three, and a Forum - Online Forum Etiquette
  20. E-Commerce Solutions
  21. Intelligent Toy of the Month Club
  22. Hype. Captivating Copy or Crass Content?
  23. Autosurfs: Making Money Surfing The Net.
  24. Top of the Game: eBay's Bestsellers
  25. Start an eBay Business Now!
More related feeds
Expectations and Etiquette in Your Projects
When you reach a point in your business where you need to hire a graphic designer, a copy writer, a marketing specialist, or any such service provider, there are things you should keep in mind… FIRST:. Unless the professional you’ve ...

Top 5 Reasons to Start Blogging for Your Business Now ?and Why You ...
Unless you?ve just come online and are new to the way business is done on the Internet, you know how important blogs are? or do you? Here are five reasons you should start a blog for your business now ? or maybe a reminder of why it's ...

Should you still send emails consistently over the summer?
Not only should you feel comfortable sending out your messages over the summer, it’s also a solid business strategy to keep your brand as visible as possible to your customers during these months. That being said, you should not ...

Why Should YOU Be Out There Speaking?
These professionals are no different than you. The only difference is that they are using speaking as a marketing strategy....effortlessly. And you can too. Why should you get out there and speak your business? Watch and find out: ...

Should You Incorporate
You can find out more about Kelly here. For more information about tax and blogging, check out her handy list of prior articles on the subject including Problogger articles! “Should I incorporate to save taxes?” ...

Your mistakes are not you!
Regardless your past mistakes and wrong judgment calls are not you! Learning to separate your failures and mistakes from you, will make all of the difference in your life! If a person failed at a business, should he/she not dust ...

Dipping your toes in the business blogging water
Before you even set up your blog you should actively be reading blogs. Blogs that talk about your business area, Irish Business Blogs, general and respected business blogs and anything you find fun. Make sure there’s an entertaining mix ...

Use every experience to propel you forward
Examine these situations and consider what they have to teach you: what changes you should make in your life, what strategies you should adopt, what you should delegate, what you should just let go? ...

LinkedIn Answers Asks “What Don’t You Trust About SEO?”
So if you are good you should guarantee you work. It’s definitely admirable that a company would guarantee the results of their SEO initiatives but complete incentive-based SEO pricing models may not make sense for every business ...

RNA Conference 2008: The Business 2. Mark Thornton.
You should collect a portfolio of KeyWords and Marketing Info – the best and most effective from your genre – focus on the Winners! Can you use the same techniques to create material to promote your work? Examples: Your town/ area, ...

 


 

2007 articlesreader.com - All Rights Reserved