Anti-Spammers Need To Develop Better Manners I sent my e-zine out last week and I received a copy of it back. 8 Steps To Irresistible Email Copy Every Time => Step #1 - WHO DO YOU THINK YOU`RE TALKING TO? Before you sit down to write your email sales letter, you`ve got to determine exactly who your audience is. How to Structure an Email Follow Up Series Marketers the world over use follow up autoresponders toincrease sales. Top 10 Business E-Mail Basics When it comes to your business e-mail communications, you need to make an impression that can lend to the determination that you are someone that will be a pleasure to do business with. What's on YOUR Subscriber Thank-You Page? When I coach my clients on how to get more business from their e-zines, I'm delighted to see that they spend time on creating content that builds a relationship with their readers. 5 Things You NEED to Know About Your AOL 9.0 Subscribers In Fall 2003, America Online (AOL) released its brand new AOL Version 9. Attract New Subscribers With Magnetic Ads One of the most effective methods of advertising your e-zine is placing ads in OTHER e-zines! There are many reasons why, but the top three are: you're advertising to other readers whom you know are already interested in e-zines you can finely target other e-zines whose readers would likely be interested in YOUR topic it's easy and inexpensive First, you'll need to get your ads ripe and ready. Here's Why You Don't NEED a Blog The word "blog" seems to be everywhere, and what an ugly word it is! Short for "web log," a blog is a Web page made up of typically short, frequently updated postings that are listed chronologically. How to Do an E-mail Interview in 9 Easy Steps Need a fresh idea for your e-zine content? Do an interview! One of the many benefits of being an e-zine publisher is that you'll have no trouble finding experts who will take a few minutes to talk with you. Should You Publish a PAID E-zine? Many of my clients ask me whether they should publish a paid e-zine instead of a free one. The Ultimate Self-Promotion Tool Is Right at Your Fingertips: An E-mail Newsletter If you're looking for low-cost ways to promote your business (and aren't we all?), I hope you've considered publishing an e-mail newsletter, or "e-zine. A Review on Email Go Getter System (EGGS) A Review on Email Go Getter System (EGGS) by Martin Lee Is Your Autoresponder Truly Promoting Your Company? Getting other people to promote your web site is one of the most popular Internet marketing methods around, today. My Emails Are Not Being Delivered. Black Lists and White Lists Explained. Over 40% of all emails within your marketing campaign are not being delivered. Online Marketing Through Newsletters So you want to start publishing an online newsletter? Why? Because that’s what all the online marketing experts and gurus said to do. Seven Tips To A Perfect Email Ad's Everyone at some point in their Internet experience has received an email ad that was simply to difficult to read or it's text was so badly broken up that it was impossible to understand. The Benefits of Interactive Online Characters This Stanford University study surveyed the leading research on virtual agents and suggests that "social intelligence in automated interactions is good business. What is Gmail? Like most other prime search engines, the ability to freely giveaway an email account is a positive tool that signals to the user community that this search engine is here to stay! Google is no different in this approach. Lost: 200 emails gone missing. Last seen on the 25.10.2003 Sound familiar? Ever wondered what happens to those unopened emails that you see in your stats from your latest email campaign/newsletter? Yep, you guessed it-their mail servers are doing it for them. Tips to Bounce-Proof Your Email List Keeping your email lists fresh is critical to the success of your online marketing and e-commerce efforts. Tips to Build Your Email Address Database WHY BUILD YOUR EMAIL ADDRESS DATABASE? Gaining your customers' email addresses will: Provide an additional channel for reaching your customers Increase the ROI of your marketing investments Significantly reduce your customer acquisition and marketing costs Allow you to easily measure the impact of your marketing campaigns Increase your customer participation and retention rates With ongoing postal and telemarketing pressures impacting marketing budgets for many organizations this year, email marketing could become the "silver lining " for many marketers. NCOA for Email - Is Your Email Address List Clean and Up-To-Date? Introduction Shrewd marketers devote a great amount of attention to crafting their email messaging campaign. What’s the Value of an E-mail Address? Although it may not be practical to put a dollar-sign value on an e-mail address there are many financially-savvy reasons to start collecting e-mail addresses if you haven’t already begun. Reach Out and Slap Someone I got my first email account way too many years ago. Build Credibility With an Email Course When you are an expert, you sometimes forget that others don't know as much as you do. How Effective is Your Email? How Can You Tell? Is your email getting to your list members? If so, how many of them are opening your message? If the email isn't getting through, how many of your messages are "undeliverable" because of a bad email address? And how do you find out what these numbers are? In order to test the effectiveness of an email campaign, you need to use html email. Could This Be The End of Sp^am? The war on sp^am has so far been waged on two fronts: legislation to make sp^am illegal and filters that prevent sp^am reaching its destination. How To Use a Message Sequence to Increase Your Sales If there's one thing I've learnt in over 3 years of web marketing, it is this: you *must* follow up with your visitors. Save Time By Creating Email "Signature Templates" If you're like me, there are certain types of email that you send out regularly that follow a set form (client follow up notes, meeting notes, email article submission, etc). Writing Newsletters Online: How to Get it Right A strange thing has been happening to newsletters online.

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